Privacy policy

Last updated: May 7, 2026

This Privacy Policy describes how Luvea ("we", "us", or "our") collects, uses, and discloses your personal information when you visit our website or make a purchase from luvea.com. By using our Services, you agree to the collection and use of information as described in this policy.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site and update the "Last updated" date. We encourage you to review this policy periodically.

Information We Collect

Information You Provide Directly

When you interact with our Services, you may provide us with the following types of personal information:

  • Contact details: name, email address, phone number, and shipping/billing address
  • Order information: payment confirmation, order history, and purchase details
  • Account information: username, password, and security preferences
  • Shopping preferences: items viewed, saved to wishlist, or added to cart
  • Customer support communications: messages and inquiries you send us

Information Collected Automatically

We automatically collect certain information when you use our Services ("Usage Data"), including through cookies, pixels, and similar tracking technologies:

  • Device information (type, operating system, browser)
  • IP address and approximate location
  • Pages visited, time spent, and interactions on our website
  • Referral URLs and search terms that led you to our site

Information from Third Parties

We may receive information about you from trusted third parties, including:

  • Our e-commerce platform provider (Shopify)
  • Payment processors (for transaction verification)
  • Advertising and analytics partners

How We Use Your Information

We use the personal information we collect for the following purposes:

  • Order fulfillment: to process payments, ship products, and send order updates
  • Customer support: to respond to your inquiries and resolve issues
  • Marketing: to send promotional emails and personalized offers (you can opt out at any time)
  • Security: to detect and prevent fraud, abuse, and unauthorized access
  • Legal compliance: to meet our obligations under applicable laws and regulations
  • Service improvement: to analyze usage patterns and improve our website and products

Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your browsing experience, analyze site traffic, and personalize content. You can control cookie preferences through your browser settings. Note that disabling certain cookies may affect the functionality of our website.

How We Share Your Information

We do not sell your personal information. We may share it with:

  • Service providers: companies that help us operate our business (payment processing, shipping, IT support, analytics)
  • Business partners: including Shopify and advertising platforms, to deliver relevant experiences
  • Legal authorities: when required by law or to protect our rights and the safety of others
  • Business transfers: in the event of a merger, acquisition, or sale of assets

Your Privacy Rights

Depending on your location, you may have the following rights regarding your personal data:

  • Right to Access: request a copy of the personal information we hold about you
  • Right to Delete: request deletion of your personal data
  • Right to Correct: request correction of inaccurate information
  • Right to Portability: receive your data in a structured, machine-readable format
  • Right to Restrict Processing: limit how we use your information
  • Right to Withdraw Consent: opt out of marketing communications at any time
  • Right to Appeal: challenge our decisions regarding your data requests

To exercise any of these rights, contact us at support@luvea.com.

Data Security and Retention

We implement industry-standard security measures to protect your personal information. However, no method of transmission over the internet is 100% secure. We retain your data for as long as necessary to provide our services, comply with legal obligations, and resolve disputes.

International Data Transfers

Your information may be transferred to and processed in countries other than your own, including the United States. We ensure appropriate safeguards are in place for such transfers, including Standard Contractual Clauses approved by the European Commission where applicable.

Children's Privacy

Our Services are not directed to children under 16. We do not knowingly collect personal information from minors. If you believe a child has provided us with personal data, please contact us immediately at support@luvea.com and we will delete it promptly.

Contact Us

For questions, concerns, or to exercise your privacy rights, please contact us:

Luvea LLC
7091 4th St N
St. Petersburg, FL 33702
United States of America
Email: support@luvea.com